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What is the purpose of Designing and Developing a Website?

Website designing and development is one the integral part for any Business. Online presence helps you in getting new leads or rather call them as potential customers. Tailor made Website helps your business to grow online and attain more leads. Now a day’s everybody is keen to design a website or revamp the existing one using Framework or HTML5 technology. These are the lastest technology which helps in SEO too.

There are certain things you need to focus while designing a website.

1. Very less flash work or no Flash will do.
2. Navigation is the important part for any website.
3. Design a user as well as SEO friendly website.
4. Use limited images because your website will load fast even if your internet connection is slow (Low Bandwidth).
5. Regularly updating your website will help you in good ranking result.

After designing a website you should always track your website. For tracking your website you should have an Google Analytics account which gives you comprehensive reports. With same login credentials you have to create a Google Webmasters Tools account too. You can always check that whether your website is crawled by Google Bot or not or do you have broken links or errors on your website. You can send request to Google to crawl your website after updating or adding any new pages. For that you should have Sitemap.xml which will checked by search engine spiders or Bots.  Sitemap.xml consists of links and priority which is set by you or it can be set automatically through online tools for e.g. www.web-site-map.com. Always keep in mind create clean SEO friendly URL’s so that Bot/Spiders can understand and will crawl easily and this will result in good serp's result.

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